20 & 21 August 2026 · fully booked 3 & 4 September 2026 · fully booked 17 & 18 September 2026 · 20 seats left

For entrepreneurs, by entrepreneurs

Master all of Claude. In two days.

An interactive 2-day Claude training where you learn and apply the complete ecosystem: Claude AI, Co-Work, Code, Design, MCPs and connectors. You practise on real sales and marketing challenges from your own business — so you can move forward on Monday.

Investment
€ 900 excl. VAT
Duration
2 days
Seats
max. 30

Prefer something tailored? See in-company training →

Edition I · Hands-on · No-code
Claude Mastery — Edition I stamp
Why this training

Most entrepreneurs use 10% of Claude. We teach you the other 90%.

Claude is far more than a chat window. Co-Work lets you collaborate as if it were a team member. Claude Code builds working tools and pages. Claude Design creates visuals. MCPs and connectors link Claude to your own data, your inbox, your documents and your existing tools. But who actually puts that to work?

In this 2-day training you learn and apply every component — not in the abstract, but using real sales and marketing challenges from your business. By the end you'll have Claude configured for your company — not as isolated tricks, but as a working system.

The programme

The whole Claude ecosystem. Applied to your case.

Ten hands-on blocks. Each session introduces a component of Claude and ends with something working in your own business.

01 Day 1 — Claude AI, Co-Work & connectors

Opening & the Claude ecosystem

Overview of Claude AI, Co-Work, Code, Design, MCPs and connectors — what does what, and when.

Claude AI — fundamentals

Projects, Styles, Artifacts and memory. Prompting that works for entrepreneurs.

Claude Co-Work in practice

Claude as a team member: roles, briefings and iterative collaboration on a real case.

Connecting connectors

Link Gmail, Drive, Notion and your own sources to Claude. Securely and repeatably.

Working out a marketing case

First case from your own business — from customer insight to sharp messaging.

02 Day 2 — MCPs, Code, Design & automation

Understanding and using MCPs

What is the Model Context Protocol? Which MCP servers are already useful to you.

Claude Design

From prompt to visual concept and hero image. Working brand-consistently.

Claude Code for non-developers

Build a working landing page or mini-tool — without having to code.

Automating workflows

Combine Co-Work + connectors + MCPs into repeatable sales and marketing flows.

Your Claude Playbook

Capture your prompts, projects, connectors and flows in a personal playbook.

What you take home

Ten tangible outcomes. Not isolated tricks, but a working Claude system.

By the end of Friday you won't just have learned Claude — you'll have configured it for your own business.

01

Full overview of the Claude ecosystem and when to use what

02

Configured Claude Projects with Styles and memory for your business

03

A working Co-Work setup with roles and briefings

04

Connected connectors (Gmail, Drive, Notion or your own sources)

05

Practical MCP configuration and a first working MCP flow

06

A visual concept and hero image created with Claude Design

07

A working landing page or mini-tool built with Claude Code

08

An automated sales or marketing flow based on your own case

09

A library of tested prompts for recurring work

10

A personal Claude Playbook + 30-day implementation plan

Reviews

What participants say

“Super nuttige hands-on cursus over Claude. Met name marketinggericht, maar met veel ruimte voor vragen over welke business case dan ook. In vogelvlucht komt heel je marketing- en salesafdeling voorbij en hoe die te helpen automatiseren. Met dankzij Claude ook nog genoeg tijd om daadwerkelijk bruikbare docs en agents te creëren. Veel geleerd over hoe Claude in te zetten in ons team, met concrete voorgebouwde prompts waar mijn team weer mee verder kan. Dikke aanrader, en vergeet je marketeer niet mee te nemen!”
Veerle Smit Veerle Smit CEO Compendium · Compendium Geneeskunde Claude Mastery - juni 2026
“Ik dacht dat ik Claude al goed gebruikte, maar deze workshop liet me zien hoeveel meer er mogelijk is. In twee dagen leerde ik hoe ik Claude kan koppelen aan mijn dagelijkse werkzaamheden, taken kan automatiseren en uren tijd kan besparen. Ik ging naar huis met een hoofd vol ideeën en een to-dolijst die alleen maar langer werd.”
Nadia van der Vlist Nadia van der Vlist CEO · Nonens Claude Mastery Cursus juni 2026
Atmosphere

From the first edition

Images from the first edition — hands-on work on your own case.

Claude Mastery — previous edition Claude Mastery — previous edition Claude Mastery — previous edition
In-company & custom

Want this for your whole team?

This training is also available as in-company training — fully tailored to your team and your own sales and marketing challenges.

Get in touch
Frequently asked questions

Still on the fence?

Who is this training for?+
For SME entrepreneurs who want to truly master Claude — not just the chat, but the complete ecosystem (Co-Work, Code, Design, MCPs, connectors). We use sales and marketing challenges from your own business as practice material. No technical background needed.
What do I need beforehand?+
A Claude account (Pro or higher recommended), a laptop with Chrome, and — most importantly — a real sales or marketing challenge from your own business to practise on.
Do I need to know how to code for Claude Code?+
No. Claude Code is introduced so that you can ship a working landing page or mini-tool without any programming knowledge. We explain what happens underneath, so you can repeat it independently.
When does the training go ahead?+
The 2-day training goes ahead with a minimum of 15 registrations. We confirm at the latest one week in advance. With fewer registrations you get a full refund.
Do you also offer this course based on other LLMs?+
Yes. Besides Claude, we also run this training based on ChatGPT (OpenAI) and Microsoft Copilot. Get in touch to discuss the options.

Become the entrepreneur who truly masters Claude.

Two days in which you learn to apply the complete Claude ecosystem to your own sales and marketing case. € 900 excl. VAT, including lunch and materials. Maximum 30 entrepreneurs per edition.

Also available as in-company training, fully tailored. Get in touch →